Studies have shown that millennials prefer printed reading material. A very nostalgic generation, print media takes them back to simpler times when the world was not completely digitized. Holding and turning the magazine pages gives the reader a break from the chaos of everyday life. Reading a magazine article will make the article much more memorable. The tactile process of reading a magazine provides the brain with more time to process the information. People tend to trust the information printed in a reputable magazine more than digital media. Here is a list of why paper publishing is still in vogue.